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Campeón Gaming enters Cyprus with full technology stack deal for bookmaker Bet on Alfa

Campeón Gaming has signed its first B2B partnership in Cyprus, agreeing to supply its full technology stack to Nicosia-based bookmaker Bet on Alfa, which has completed a platform migration.

Campeón Gaming has entered the Cypriot betting market for the first time, signing an agreement with Bet on Alfa, a bookmaker based in Nicosia. The company describes the deal as a base for further growth in a market that carries more international weight than its size would suggest.

Under the terms of the agreement, Campeón will provide Bet on Alfa with its complete technology stack. The supplier says this will play an important part in the operator's continuing development of its digital offering.

The source notes that Cyprus is a small country compared with many European markets, but its betting sector has international relevance because it hosts a considerable B2B industry. That sector is overseen by the National Betting Authority.

Marinos Shiapanis, co-founder and Chief Executive Officer of Campeón Gaming, called the partnership particularly significant because it is the company's first B2B relationship in Cyprus and another step in its expansion across regulated markets. He said Bet on Alfa brings extensive local knowledge and a longstanding presence in the industry, and that Campeón's platform will support the next stage of the operator's online business. According to Shiapanis, each new partnership begins with understanding the operator's real needs and building a technology foundation able to support long-term growth with consistency and flexibility.

Nikos Chamatsos, Chief Financial Officer at Bet on Alfa, said the two companies were beginning a new chapter together. He described the successful completion of the operator's platform migration as an important milestone in the development of its digital business. In his words, the transition gives the bookmaker a strong technology foundation and greater flexibility, along with the capabilities needed to improve the customer experience and support future growth.

No financial terms or further details of the commercial arrangement were disclosed.

Based on reporting by SBC News.